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SARA

Privacy Notice

Version 2026-10-01.1 · Issued under section 5 of the Digital Personal Data Protection Act, 2023

This notice tells you what personal data Sara Stores (“we”, “us”) collects about you, exactly what we do with it, who else sees it, how long we keep it, and what you can require us to do about it. We are the Data Fiduciary for that data. You are the Data Principal.

It is written to satisfy section 5 of the Digital Personal Data Protection Act, 2023 (“DPDP Act”) and the Digital Personal Data Protection Rules made under it. Nothing here takes away a right the Act gives you.

1. What we collect, and why

We collect only what a specified purpose actually needs. Each row below is a purpose; we do not reuse data for a purpose that is not listed without asking you first.

DataPurposeNeeded?
Name, email address and passwordCreating and securing your accountRequired to have an account
Phone number, delivery and billing addressDelivering your order, installation, invoicing and returnsRequired to place an order
Order contents, amounts, payment statusFulfilling the order, refunds, warranty and GST invoicingRequired to place an order
Cart, wishlist, comparison list, recently viewed itemsOperating those features for youRequired for the feature
Reviews, complaints, enquiries, service requestsAnswering you and handling the issueRequired to respond
IP address, device and browser details, security logsKeeping accounts secure, preventing fraud and abuseRequired for security
Pages viewed, clicks, site performance measurementsUnderstanding and improving the siteOptional — only with your consent
Purchase history used to build a marketing profileRecommending products and sending offersOptional — only with your consent
Email address and phone number for promotional messagesMarketing by email, SMS and WhatsAppOptional — only with your consent

Card details are never stored by us. They go straight to our payment gateway.

We do not sell your personal data, and we do not buy personal data about you from data brokers.

2. Our lawful basis

We process personal data on exactly two bases under the DPDP Act:

  • Your consent (section 6) — for everything marked optional above. You gave it by a clear affirmative action, and you can take it back at any time.
  • Certain legitimate uses (section 7) — where you voluntarily gave us data for a purpose and have not objected, and where a law requires us to keep records, such as GST invoicing.

We rely on consent for marketing, analytics, advertising and personalisation. We do not rely on consent to send you an order confirmation or a delivery update — those are part of the purchase you asked for, and you cannot be opted out of them while an order is live.

4. Who else receives your data

We share the minimum needed, with the organisations below, under contract. None of them may use your data for their own marketing.

RecipientWhyWhat they receiveWhere
Razorpay Software Private LimitedPayment processing and refundsName, email, phone, order amount. Card details go directly to the gateway and are never stored by us.India
Courier and logistics partnersDelivery and installation of your orderName, phone, delivery address, order contentsIndia
Retail and channel partners using our Partner APIFulfilment of orders you place through a partner storefrontName, email, phone, delivery address, order contents, order statusIndia
MongoDB AtlasDatabase hostingAll stored account, order and support dataIndia region cluster
Vercel Inc.Website hosting and performance measurementTechnical request data, page performance metricsUnited States
Google LLCSign-in with Google, reCAPTCHA bot protection, and analytics where you consentEmail and name for sign-in; technical signals for reCAPTCHA; usage data only with analytics consentUnited States
Email and WhatsApp delivery providersOrder updates and, where you consent, marketing messagesName, email, phoneIndia

We also disclose personal data where a court, regulator or law enforcement agency lawfully requires it, and to our professional advisers where necessary.

If you place an order through one of our retail or channel partners, that partner receives the details needed to fulfil it and is a Data Fiduciary in its own right for what it then does.

5. How long we keep it

We erase personal data once the purpose it was collected for is served and no law requires us to keep it. This is enforced automatically, not by hand.

WhatKept forWhy
Order and invoice records72 months from the date of invoiceMandatory under GST law. Identity fields are anonymised on account deletion; the financial record is kept.
Account detailsUntil you delete your accountNeeded to operate your account.
Website usage events14 monthsConsent-based analytics. Deleted automatically.
Page performance metrics90 daysTechnical performance monitoring only.
Marketing and consent activity log26 monthsRetained to evidence consent decisions.
Email opt-out link verifiersUntil you delete your accountHash-only verifiers keep previously emailed opt-out links usable. Removed on account deletion.
Abandoned shopping carts180 days after last updatePurpose served once the cart is stale.
Enquiry and callback requests24 monthsSales follow-up.
Consent audit trail7 years after the consent endsNeeded to demonstrate lawful processing to the Data Protection Board.

Invoices are the one thing we cannot delete on request. GST law requires us to keep invoice and payment records for 72 months. If you delete your account we keep the financial record but erase your name, email address, phone number and street address from inside it, so it no longer identifies you. This is the legal-compliance exception in section 12(3) of the Act.

6. Your rights, and how to use them

RightWhat it meansHow to use it
Access (s.11)A summary of the personal data we process about you, what we do with it, and the identity of everyone we have shared it withDownload my data — instant, no request needed
Correction and completion (s.12(1))Fix anything inaccurate, complete anything incomplete, update anything staleAccount → Profile
Erasure (s.12(3))Delete your data, except where a law requires us to keep itDelete my account
Withdraw consent (s.6(4))Stop any optional processing, at any timeAccount → Privacy, cookie preferences, or any unsubscribe link
Grievance redressal (s.13)Have a complaint answered by a named, accountable personRaise a data privacy grievance
Nominate (s.14)Name someone to exercise these rights for you if you die or become incapacitatedWrite to the Grievance Officer with the nominee's name and contact details

Exercising a right is free. We may ask you to verify your identity first — we will not hand someone else's data to a person who cannot prove they are that person.

Section 15 of the Act also places duties on you: give accurate information, do not impersonate anyone, and do not file a false or frivolous grievance.

7. Grievance redressal and the Data Protection Board

If you are unhappy with anything we do with your personal data, contact our Grievance Officer first. We will acknowledge you and respond within 30 days.

Grievance Officer

Naba Ratan Patra

Email: nabaratanpatra@bytewiseconsulting.in

Address: Systech IT Solutions, #23/1, 1st Floor, J.C. 1st Cross, JC Rd, Near Poornima Theatre, Bengaluru, Karnataka 560027

If our answer does not satisfy you, you have a statutory right to complain to the Data Protection Board of India, established under Chapter V of the DPDP Act. You should normally use our grievance process first. The Board is approached through the digital channel notified by the Government of India; details are published by the Ministry of Electronics and Information Technology at meity.gov.in. We will not restrict or penalise you for complaining.

8. Children and persons with a guardian

Under the DPDP Act a child is anyone under 18. The Act requires verifiable parental consent before a child's personal data is processed, and prohibits tracking a child, monitoring their behaviour, or directing advertising at them — even with consent.

We therefore do not allow anyone under 18 to create an account or buy from this site. By creating an account or placing an order, you confirm that you meet this age requirement. We do not ask for your date of birth during sign-up and do not knowingly collect a child's personal data.

If you believe a child has given us personal data, tell the Grievance Officer and we will delete it and close the account. If you are the lawful guardian of a Data Principal with a disability, contact the Grievance Officer to exercise their rights on their behalf.

9. Security and data breaches

Section 8(5) requires reasonable security safeguards. We use TLS in transit, access controls restricting data to staff who need it, hashed passwords, signed session tokens, rate limiting and bot protection on authentication, server-side recalculation of all prices and payments, and a content security policy on the site.

No system is perfectly secure. If a personal data breach occurs we will notify you and the Data Protection Board of India without delay, in the form and manner the Rules require, including what happened, the likely consequences, and what we are doing about it.

10. Transfers outside India

Your personal data is primarily stored and processed in India. Some service providers listed in section 4 operate outside India, including our website host and parts of Google's services. Section 16 of the Act permits such transfers except to a country the Central Government restricts by notification; we comply with any such restriction and apply contractual safeguards to every transfer.

11. Cookies and tracking

Strictly necessary cookies keep you signed in, hold your cart and protect against fraud. The site cannot work without them, so they are not consent-based and cannot be turned off.

Analytics, advertising and personalisation cookies and tags do not run until you allow them. You choose when the banner first appears, and you can change your mind at any time from Account → Privacy & My Data. Rejecting them is a single click and is exactly as prominent as accepting.

Our site also links to external websites. We are not responsible for their privacy practices — read their notices before giving them anything.

12. Changes to this notice

We will update this notice when what we do changes, and the version number at the top changes with it. If a change materially affects processing we rely on your consent for, we will ask you again rather than assume the old answer still applies — a previously given consent is automatically treated as expired when the notice version changes.

13. Who we are

Data Fiduciary: Sara Stores

Registered address: Systech IT Solutions, #23/1, 1st Floor, J.C. 1st Cross, JC Rd, Near Poornima Theatre, Bengaluru, Karnataka 560027

This notice is available in English and, on request to the Grievance Officer, in any language listed in the Eighth Schedule to the Constitution of India, as required by section 5(3).

© 2026 Sara Stores. All rights reserved.

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